Sundowner
A sundowner is drinks and snacks enjoyed at a scenic spot in the bush while watching the sunset. It is a classic safari tradition and a popular inclusion in afternoon game drive itineraries.
Sundowners are typically arranged at a scenic viewpoint — a hilltop, riverbank, or open plain — where guests enjoy cocktails and canapes as the sun sets. They are a signature touch that elevates the safari experience and are often highlighted in proposals as a memorable moment.
For operators, sundowners are a low-cost, high-impact addition to an itinerary. They are usually included in the lodge or camp rate on a full-board or all-inclusive basis. Mentioning sundowners in the itinerary adds experiential detail that helps clients visualize the trip.
How Ratiba helps
Ratiba lets operators add experiential details like sundowners to daily schedules, so proposals read like a story rather than a list of transfers and check-ins.
Related terms
Game Drive
A game drive is a guided wildlife-viewing excursion in a vehicle, typically in a national park or game reserve. It is the most common safari activity, usually conducted in the early morning or late afternoon when animals are most active.
Full Board
Full board (FB) is an accommodation rate that includes the room plus all three meals — breakfast, lunch, and dinner. It is the most common meal plan basis in the safari industry.
All-Inclusive
All-inclusive (AI) is an accommodation rate that covers the room, all meals, drinks (including alcohol), and usually activities like game drives and bush walks. It is common at premium safari camps.
Safari Lodge
A safari lodge is a permanent accommodation built in or near a wildlife area, offering rooms or suites with en-suite facilities, dining, and guided safari activities. Lodges range from mid-range to ultra-luxury.
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